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One World Beat News

Peter Gabriel: "Don't Give Up" adds poetic eloquence to PLWHA movement in Asia Pacific

The HIV/AIDS campaign by the arts and media community facilitated by UNDP in the Asia Pacific region has received a shot in the arm with support from two leading names in international music - noted rock star, Peter Gabriel, and the leading UK-based record company, Real World.

In an inspiring gesture, Peter Gabriel and Real World have given the UNDP free rights to use a celebrated song by the singer, "Don't Give Up", as the background score for "Quiet Storm" an evocative short film celebrating the lives of people living with HIV/AIDS in Asia Pacific.
 
Peter Gabriel's intense voice and deeply inspiring music form the leitmotif of six-minute flash film. The film is available in English and ten other languages of the Asia Pacific region and can be downloaded from www.youandaids.org, the HIV/AIDS Portal for the Asia Pacific.

The film has been produced by the UNDP Regional HIV and Development Programme for South and North East Asia, in partnership with the Asia Pacific Network of PLWHA (APN+) and Indian Network for PLWHA (INP+) as an advocacy tool for issues faced by PLWHA in the region. It is the movie version of a photographic book with the same title released last year.

"The song is truly inspiring and looks almost scripted for the film," said Ms. Sonam Yangchen Rana, Senior Advisor and Regional Programme Coordinator, UNDP Regional HIV and Development Programme, South and North East Asia. The gesture by Real World, which has licensed the rights of the track to UNDP for the film, reflects the increasing commitment of global arts and media community against HIV/AIDS.

Mr. Rob Bozas of Real World Music said the agreement with UNDP was a symbol of the record company's social responsibility. "We at Real World Music take our social responsibility very seriously and we know that working with our artists and through popular songs we can draw attention to important social issues that affect all mankind," he said. "The AIDS pandemic is one of the worst hangovers we have from the last millennium affecting the infected, the affected, and those seeking to avoid it. We supported 'Quiet Storm', as it raises important issues and gives hope to both individuals and communities. The message to people living with HIV/AIDS, their communities and families as well as to the scientists and social reformers is the same - 'Don't Give Up'," he said.

Noted Japanese musician, Mr. Naomi Suzuki, has set the score for the Japanese version of the film. This original score is inspired by the lives of people featured in the film, said Mr. Suzuki.

A posting of SEA-AIDS, a forum addressing HIV/AIDS in Asia: www.hdnet.org

 

 

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